FOR PEOPLE BUILDING SOMETHING
Own a Number for creators and brands
A number can give someone a reason to look. Your profile gives them a reason to understand what you make. Use it as a small introduction to your work, with no promise of traffic or customers.
Explain your work in one clear sentence
Begin with what you make and who it is for. A creator can introduce a body of work; a brand can describe a product; a collector can explain a personal theme. Use a recognisable name and a short description instead of a list of unrelated keywords.
Illustrative examples: a photographer could write “Quiet city photographs and the walks behind them.” A small studio could write “Useful objects made from reclaimed wood.” These are fictional examples, not customer endorsements or claims that these projects use the service.
Build a profile that stands on its own
Prepare your display name, a readable logo or photo, a short description and a working website link. Point visitors to a page that actually explains your work, such as a portfolio, project introduction or shop, rather than an unexpected destination.
Check the image and wording at mobile size. Only use content and branding you have the right to publish. Your profile is public, so keep private contact details and confidential project information out of it.
Choose a number that adds context
A number could relate to a project title, a recurring theme or a story you already tell. When purchasing is available, a held number links to your profile. A short explanation of the connection is more useful than claiming that the number makes the project more valuable.
Holding a number is an assignment inside the service, not a trademark registration or permanent address. Another buyer may take it after the five-minute protection period. Keep your public profile link handy when you need to direct someone to you rather than to a number’s current holder.
Keep sponsorship separate from holding a number
Sponsored brand placements are a separate feature, subject to availability and review. A request does not automatically publish a card or take a payment. During the pilot, pricing and dates are agreed manually; a brand profile can apply without holding numbers when requests are open.
An approved placement uses its approved content and is labelled as sponsored. It does not change rankings or protect numbers from takeover, and losing a number does not itself end the campaign. Any available campaign counts are approximate, not unique-person counts, guaranteed traffic or billing units.
Find your way into the idea
For collectors, curious visitors, creators and brands: a few practical guides before you choose.
How to choose a number with a story
Find a meaningful number in the 999-number collection. Compare personal stories, availability and budget before deciding whether to participate.
How Own a Number works
Understand the 999-number collection, public profiles, five-minute protection, takeover prices and the limits of platform credits.
Own a Number: frequently asked questions
Answers about owning a number inside the platform, availability, prices, takeovers, payments and credits before you decide to participate.